A bagel shop liked my Instagram post and I got giddy...

A bagel shop liked my Instagram post and I got giddy...

Look...I know how company/brand/organization social media works. There’s usually some extremely-junior staff member whose job it is to go onto the brand page every day or two and like, comment and share on the page’s posts and comments. We, as an agency do this ALL. DAY. LONG. But it’s rare…

We tried the four-day work week. We won't be implementing it permanently...but...

We tried the four-day work week. We won't be implementing it permanently...but...

In early September I started researching different tactics for converting HEARD to a four-day work week. By the middle of the month I had informed all the staff of how we would implement a two-month trial period and then we would assess and move forward. Each employee could choose one-day off during the week to have off. No penalty, no longer work days the other four - just one whole day off. Easy peasy.

We will not be permanently implementing it going forward…

David vs. Goliath (the rules have changed for small businesses)

David vs. Goliath (the rules have changed for small businesses)

I took my two Australian Shepherds to Ellie’s Pet Barn the other day. It’s the kind of place where you bring your wonderfully awesome dog (or cat if you’re into those kinds of things) and all the staff knows you as “Amity’s and Mayvee’s Dad.” The kind of place where they give everyone who walks in the door a friendly hello and a treat; good old fashioned customer service with a smile. In making…